Glimstedt (law firm): Grand opening (S)

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Glimstedt, a law firm based in Goteborg, were moving to new premises after nearly 30 years at the same address. They wanted to mark the occasion, together with their clients, with a grand opening.

With a grand opening.

What we did:

We opted for a radical departure from the classic housewarming party by creating various thematic worlds in the many small conference rooms – in and out of which the guests circulated. The result was an event that engaged all the senses, while showcasing Glimstedt’s new premises in a surprising way.

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The result was an event that engaged all the senses.

Hogia: 35th Anniversary (L)

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When software company Hogia turned 35, we were brought in to organize the anniversary celebration. The purpose was to create a magical evening dedicated to those who had made the journey possible: the employees.

Create a magical evening dedicated to those who had made the journey possible: the employees.

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What we did:

We developed the concept “The 35-year-old.” This mythical guide took the guests on a stroll down memory lane. As the evening progressed, a closely held secret was revealed – each Hogia milestone had, in fact, precipitated a global event that occurred on the very same date. The “events” were humorously showcased on stage and on film.

Each Hogia milestone had, in fact, precipitated a global event that occurred on the very same date.

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Newsec Asset Management AB (M)

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Newsec had created an internal work strategy, which they called 4 Excellence, based on four keywords. The question was: when and where would it be unveiled?

4 Excellence, based on four keywords.

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What we did:

We developed a team-building activity to convey the feeling of being part of a greater whole. The "Four" logo, cobbled together on a beach in Calpe, became a powerful symbol for the implementation of 4 Excellence. The result was presented as a time-lapse video, which was greeted with rapturous applause, and one or two tears of laughter.

Greeted with rapturous applause, and one or two tears of laughter.

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White Arkitekter: White Day (M)

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To inspire each other to push the boundaries of their chosen profession.

White Day is an annual event that gathers the company’s employees from Sweden, Denmark, Norway and England – to inspire each other to push the boundaries of their chosen profession.

What we did:

The annual theme can always be found in White's business plan. Urban Equity – how to make the global local, and vice versa – was one such theme.

In addition to being responsible for logistics, we booked prominent speakers such as urban strategist Scott Burnham and two members of Assemble Studios, a London-based Direct Action collective.

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The day ended with a true rarity, a concert with Swedish band Bob Hund.

Kalmar Global Innovation Center: Invite (M)

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A time to be innovative and spectacular, this was it.

The inauguration of the Kalmar Global Innovation Center. If ever there was a time to be innovative and spectacular, this was it.

What we did:

A traditional ribbon-cutting ceremony was out of the question. Our solution was to have a local dignitary led on stage by robots. On a given signal, a power laser beam lit up the venue. And when the representative from Kalmar Global “broke” the beam, the venue erupted in a starburst of lasers, light and sound – to the delight of the gathered guests.

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A traditional ribbon-cutting ceremony was out of the question

Länsförsäkringar (insurance company) (M)

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Länsförsäkringar’s annual Fokusdagar (focus days) is about getting the personnel – 400-strong – to rally around the company.

400-strong – to rally around the company.

What we did:

Working closely with the client, we set the tone right from the start. In step with the “Half-time” theme, the participants were greeted inside a “player’s tunnel” flanked by cheerleaders and eco-friendly lighting. The CEO’s entrance – he stepped out of a giant football that was lowered from the ceiling – was no less dramatic.

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Working closely with the client, we set the tone right from the start.

Volvo Ocean Race (XL)

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A great happening in the world. A gigantic event for us.

The Volvo Ocean Race was a world championship race held every three years and was considered the longest professional sports competition in the world. For the fifth time in a row 2017-18, we were able to entitle Hansen as the  Event & Travel Agency for the Volvo Ocean Race.

What we did:

To claim that Volvo Ocean Race put us to the test is an understatement. We were responsible for more than 18,000 guests for 9 months. We were on site in all 12 host cities. To help us out, we had around 400 event professionals from our partner networks.

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We were responsible for more than 18 000 guests over 9 months.