Kalmar Global Innovation Center: Invite (M)

  • Mission Invite
  • Scale: 250 guests
  • Location Ljungby, Sweden
image008

A time to be innovative and spectacular, this was it.

The inauguration of the Kalmar Global Innovation Center. If ever there was a time to be innovative and spectacular, this was it.

What we did:

A traditional ribbon-cutting ceremony was out of the question. Our solution was to have a local dignitary led on stage by robots. On a given signal, a power laser beam lit up the venue. And when the representative from Kalmar Global “broke” the beam, the venue erupted in a starburst of lasers, light and sound – to the delight of the gathered guests.

image005
image007

A traditional ribbon-cutting ceremony was out of the question